Technology

X names Polymarket as its official prediction market partner

X, formerly known as Twitter, announced on Friday that it has partnered with Polymarket, naming it the platform’s official prediction market partner. Launched in 2020, Polymarket allows users to bet on the outcomes of real-world events using cryptocurrency.

Although the companies didn’t announce specifics about the partnership, they shared that they will be launching “an integrated product to deliver data-driven insights and recommendations.” Polymarket predictions will be combined with X data to deliver live insights, with real-time annotations of market moves from Grok and relevant X posts, Polymarket explained in a press release.

The product will be the first in “a suite of integrations and unique experiences” that will emerge from the partnership, the company said. 

“Combining Polymarket’s accurate, unbiased, and real-time prediction market probabilities with Grok’s analysis and X’s real time insights will enable us to provide contextualized, data-driven insights to millions of Polymarket users around the world instantaneously,” said Shayne Coplan, founder and CEO of Polymarket, in the press release. “We look forward to enhancing X and Polymarket users’ ability to make instant sense of breaking news and make informed decisions about the future as we continue to scale our platform.”

In 2024, over $8 billion in predictions were made on Polymarket across politics, current events, pop culture, and more.

The news comes nearly a year after Polymarket partnered with AI-powered search engine Perplexity to display news summaries of events. This happened around the same time that Polymarket partnered with Substack to allow writers to embed prediction data from its platform into their posts.